IMAX Global Network Delivers 12.6% of Worldwide Debut on Less Than 1% of Total Screens
NEW YORK -- (Business Wire)
IMAX Corporation (NYSE: IMAX) soared to a $43.6 million global opening weekend with Disney/20th Century Studios’ “Avatar: Fire and Ash” — delivering the Company’s biggest opening weekend of 2025 and the fifth biggest debut in IMAX history.
Building on the record-breaking bond between James Cameron’s groundbreaking sci-fi saga and IMAX, fans turned out to experience the highly anticipated threequel in IMAX in outsized numbers; IMAX delivered 12.6% of the global debut of “Avatar: Fire and Ash” on less than 1% of total screens.
“As James Cameron continues to break new ground with Avatar, the indelible connection between IMAX and this one-of-a-kind franchise endures, with IMAX delivering an outsized share of the box office across virtually every market worldwide,” said Rich Gelfond, CEO of IMAX. “Avatar films have historically played with longevity like few other franchises and, with a coveted ‘A’ CinemaScore, we look forward to fans enjoying ‘Avatar: Fire and Ash’ in IMAX throughout the holiday season and beyond.”
Around the world, IMAX delivered exceedingly strong market share for “Avatar: Fire and Ash” in its first weekend:
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In North America, IMAX grossed $13 million — good for 14.8% of the film’s domestic debut and the fourth-highest IMAX indexing ever for a domestic opening above $85 million.
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Internationally, “Avatar: Fire and Ash” earned another $30.6 million — the third-highest IMAX international opening of all time.
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Numerous countries notched their biggest IMAX opening weekends ever, including Thailand, Indonesia, Vietnam, Belgium, France, Germany, Kazakhstan, Romania, Switzerland, and Turkey.
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In China, “Avatar: Fire and Ash” earned $13.5 million in IMAX, which accounted for a strong 23% of the film’s overall debut in the market.
"Avatar: Fire and Ash" debuted with the widest IMAX global release of all time across 1,703 screens and is available exclusively in IMAX 3D in IMAX locations worldwide. The film will screen across the IMAX network through January in most global markets.
About IMAX Corporation
IMAX, an innovator in entertainment technology, combines proprietary software, architecture, and equipment to create experiences that take you beyond the edge of your seat to a world you've never imagined. Top filmmakers and studios are utilizing IMAX systems to connect with audiences in extraordinary ways, making IMAX's network among the most important and successful theatrical distribution platforms for major event films around the globe.
IMAX is headquartered in New York, Toronto, and Los Angeles, with additional offices in London, Dublin, Tokyo, and Shanghai. As of September 30, 2025, there were 1,829 IMAX systems (1,759 commercial multiplexes, 10 commercial destinations, 60 institutional locations) operating in 89 countries and territories. Shares of IMAX China Holding, Inc., a subsidiary of IMAX Corporation, trade on the Hong Kong Stock Exchange under the stock code “1970”.
IMAX®, IMAX® 3D, Experience It In IMAX®, The IMAX Experience®, DMR®, Filmed For IMAX®, IMAX Live®, IMAX Enhanced® and IMAX VisionScienceTM are trademarks and trade names of the Company or its subsidiaries that are registered or otherwise protected under laws of various jurisdictions. For more information, visit www.imax.com. You may also connect with IMAX on Instagram (www.instagram.com/imax), Facebook (www.facebook.com/imax), LinkedIn (www.linkedin.com/company/imax), X (www.twitter.com/imax), and YouTube (www.youtube.com/imaxmovies).
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Contacts:
Investors
Jennifer Horsley
jhorsley@imax.com
Media
Mark Jafar
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Source: IMAX
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