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Global Compliance Applications Corp
Symbol APP
Shares Issued 299,555,059
Close 2024-09-09 C$ 0.005
Market Cap C$ 1,497,775
Recent Sedar Documents

Global Compliance buys Weed & Whiskey VOD rights

2024-09-10 16:01 ET - News Release

An anonymous director reports

GCAC'S CITIZEN GREEN TV ACQUIRES WEED & WHISKEY TV BROADCAST LICENSE

Global Compliance Applications Corp. has acquired the video-on-demand (VOD) streaming rights and distribution network of Weed & Whiskey TV (WWTV). Citizen Green TV (CGTV) is the only veterans' health and wellness channel on Roku. Through its launch on Lightcast, CGTV will additionally broadcast across Apple TV, Android TV, Fire TV and Web browsers, providing content to over 16.6 million plus veterans (and 200 million viewers) across North America. WWTV has over 142,000 subscribers and will remain as a sub channel on CGTV.

With the growing legalization of cannabis and FCC restrictions on traditional advertising -- such as those on Google and Meta-Global Compliance identified a clear opportunity. By securing the WWTV streaming licence, they are now positioned to play a crucial role in connecting cannabis companies with veterans. CGTV and Uplift together creates a one-of-a-kind advertising ecosystem as advertising preference on CGTV is given to dispensaries and brands using Efixii Uplift. Global Compliance gains new Uplift app users from veterans who watch CGTV and then download Uplift NFT coupons from ads run by those companies. As viewership grows securing those ad spots becomes more competitive and drives higher ad revenue, and coupon revenue, for Global Compliance. Lightcast effectively becomes a de facto sales force, automatically launching ads once viewership reaches a certain level, driving Uplift downloads in the veteran community at a lower cost to the company.

Under Global Compliance NA president Steve Peterson's leadership, CGTV is seizing the rapid growth of advertiser-supported VOD channels, which are expanding at 21.5 per cent annually. By partnering with content creators, CGTV is leading in veteran programming, with currently over 75 show titles and hundreds of hours of programming. Says Mr. Peterson: "CGTV and Uplift together will be the premier offering for the canna industry to connect to customers, starting with veterans. The Weedmaps model has shown what the market will pay for access to customers so by putting blockchain driven ads inside of streaming video content (where ads are actually allowed) to a targeted, and expandable market, is the evolution of the advertising and revenue generation in the cannabis market."

About Global Compliance Applications Corp.

Global Compliance is a global leader in designing and developing innovative blockchain technologies and machine learning solutions to improve real-world businesses. Global Compliance's leading solution is Efixii, an ethereum Layer 2 blockchain and EVM (ethereum virtual machine) programming functionality that is on par with other Layer 2s, such as Polygon. Global Compliance can quickly connect each participant from product producers, distributors, manufacturers and retailers through a series of value chain dApps (decentralized apps) that allows for data connectivity to drive better consumer experiences and sales. Global Compliance created clearESG to assist businesses in communicating their sustainability goals and earned attributes on the blockchain through a series of ESG (environmental, social and governance) merit badges. As an interconnected supply chain solution, the Efixii solution pays tokens for attesting to a product's value or truthness through a reward program. Global Compliance works in many agricultural industries providing a value-added blockchain offering through a cost-effective SaaS (software as a service) licensing model.

We seek Safe Harbor.

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