Mr. Scott Harvey reports

JONES SODA ANNOUNCES EXPANDED COSTCO PROGRAM, EXTENDING RECORD Q4 MOMENTUM INTO 2026

Jones Soda Co. has expanded its Costco program, with the first of multiple large-scale shipments now rolling out to select Costco warehouse locations across much of Canada. The program builds on the company's record fourth quarter and supports continued sales momentum into the first half of 2026.

The expanded Costco program reflects increased retailer commitment following strong performance in prior rotations and aligns with Jones Soda's strategy to scale high-velocity SKUs (stock-keeping units) with leading national partners while maintaining disciplined gross margin execution.

Scott Harvey, chief executive officer of Jones Soda, commented:

"We are entering 2026 with clear momentum following our strongest quarter in the company's history. The expansion of our Costco program demonstrates the strength of our brand partnerships, our ability to execute at scale and the growing demand for Jones products across core retail channels. As we build on this foundation, we remain focused on driving sustainable revenue growth, improving operating leverage and strengthening our financial profile."

The company expects the expanded Costco program to contribute meaningfully to net sales in the first half of 2026, while leveraging the operational and margin improvements achieved in 2025. Jones Soda continues to prioritize scalable retail partnerships, disciplined cost management and a focused product portfolio as it advances its growth strategy.

About Jones Soda Co.

Jones Soda is a leading craft soda manufacturer. The company markets and distributes premium craft sodas under the Jones soda brand. Jones's mainstream soda line is sold across North America in glass bottles, cans and on fountain through traditional beverage outlets, restaurants and alternative accounts. The company is headquartered in Seattle, Wash.

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