Mr. Jason Williams reports

KIDOZ INC. HIGHLIGHTS GROWING IMPORTANCE OF ADVERTISING WITHOUT PERSONAL DATA TRACKING DUE TO AGE VERIFICATION REQUIREMENTS

Kidoz Inc. has commented on the implications of expanding age verification and child protection requirements across the United States.

Recent legislation in Texas, where the Texas governor signed the on-line child safety bill requiring Apple and Google to ensure that their app stores verify the age of users alongside similar initiatives emerging in other jurisdictions, Utah and Louisiana and other countries such as France and Australia, reflects a broader shift toward age-aware digital experiences. In response, platform providers including Google Play have introduced new tools designed to help developers support age-appropriate experiences and comply with evolving regulatory requirements.

Google's recently announced Play Age Signals API provides eligible developers with age-related signals intended to support age-appropriate experiences in certain jurisdictions. Similar tools are expected to become increasingly common as digital platforms continue to evolve their approach to age awareness and child safety.

Apple's recent WWDC announcements reinforce this trend. Expanded child accounts, parental controls and child safety features show that age awareness and child-appropriate digital experiences are becoming core expectations across the app ecosystem, not isolated regulatory requirements.

For mixed-audience apps and games, these developments increase the importance of understanding how younger users are identified, managed and monetized.

Kidoz believes these developments highlight the potential benefits of advertising approaches that do not rely on personal data collection or behavioural profiling. They also increase the importance of transparency, suitability and control in advertising environments where younger users may be present.

Originally built to protect kids, Kidoz pioneered kid-safe advertising in mobile gaming. The company's platform enables developers to monetize under-13 audiences without personal data tracking, behavioural profiling or identity-based targeting.

"As digital platforms become increasingly age-aware, developers and advertisers are navigating a changing operating environment," said Jason Williams, chief executive officer of Kidoz. "Historically, much of digital advertising relied on personal data and behavioural profiles. Today, regulators, platforms and consumers are placing greater emphasis on transparency, accountability and age-appropriate experiences. We believe this is reinforcing the value of advertising approaches that achieve performance without personal data tracking."

As age-awareness requirements and privacy expectations continue to evolve, Kidoz believes advertisers are placing greater emphasis on understanding where campaigns appear and how audiences are reached. These developments also reinforce the importance of advertising solutions that can deliver relevance and performance without reliance on personal data.

Kidoz also works alongside age-assurance and compliance providers including PRIVO and k-ID, supporting developers seeking solutions for age screening, parental consent and child-appropriate monetization.

The implications extend beyond app developers.

About Kidoz Inc.

Kidoz is a brand-safe global advertising platform powered by contextual artificial intelligence, enabling brand performance in mobile games without personal data.

Originally developed for children's digital environments, where compliance and safety requirements are among the highest, Kidoz delivers privacy-first advertising without reliance on personal data tracking or behavioural profiling. Its technology combines proprietary SDK integrations, the Kidoz Privacy Shield and the Kite IQ contextual AI engine to match advertising to content, environment and geography, in alignment with COPPA, GDPR-K, Apple ATT and global standards.

The platform supports both children's and all-ages audiences through its Kidoz and Prado offerings, enabling brands to scale performance across the global mobile gaming ecosystem using safe, trusted, contextual, privacy-first targeting.

Google certified and Apple approved, Kidoz reaches a global audience across mobile apps and games, and is trusted by leading global brands.

We seek Safe Harbor.