Mr. Doug Vickerson reports

RENOWORKS APPOINTS SAAS SALES EXECUTIVE MADAN MURTHY AS VICE PRESIDENT OF SALES

Renoworks Software Inc. has appointed Madan Murthy as vice-president of sales. The appointment supports initial positive feedback from existing clients of renoworks.ai, which now requires more sales resources to move faster.

Mr. Murthy brings more than 25 years of experience building and scaling business-to-business technology and software-as-a-service (SaaS) organizations, with a demonstrated record of accelerating revenue growth, acquiring enterprise customers and developing high-performing sales organizations across international markets.

The appointment comes as Renoworks enters a new phase of growth following the launch of renoworks.ai, its next-generation AI-native (artificial intelligence) platform combining photorealistic visualization, product intelligence, homeowner engagement, lead generation and data analytics. The company believes this expanded offering creates significant opportunities to deepen relationships with existing customers and attract new manufacturers, distributors, retailers and contractors seeking to leverage AI to improve customer engagement and drive sales.

"The launch of renoworks.ai represents an important step forward in our growth strategy, and we believe the opportunity to expand our market presence has never been greater," said Doug Vickerson, chief executive officer of Renoworks. "Following recent introductions of these new capabilities to the building products industry, it is evident that it is now time to strengthen our enterprise sales organization. Madan brings extensive experience scaling SaaS businesses, winning major enterprise accounts and building repeatable sales processes. His proven ability to translate innovative technology into sustainable revenue growth makes him an excellent addition to our leadership team."

Throughout his career, Mr. Murthy has contributed to significant revenue growth across multiple technology organizations. His accomplishments include helping scale a business from $50-million to $225-million in revenue while increasing new-customer opportunity-to-close rates from 8 per cent to 35 per cent and improving customer retention to 98 per cent. He has also helped grow an early-stage software company's SaaS business to $25-million in recurring revenue, secured Fortune 500 customers, and built and led a 30-person international sales organization spanning North America, Europe and Asia-Pacific.

In his new role, Mr. Murthy will focus on expanding Renoworks' enterprise customer base, developing new market opportunities and accelerating adoption of renoworks.ai. He will work closely with the company's existing business development, marketing and customer success teams to strengthen its sales pipeline, enhance go-to-market execution and support long-term recurring revenue growth.

"I am excited to join Renoworks at such an important stage in its evolution," said Mr. Murthy, vice-president of sales. "The combination of Renoworks' established relationships across the building products industry, deep product expertise and its new AI-native platform creates a compelling opportunity for growth. I look forward to working with the team to expand our enterprise presence, develop new customer relationships and help bring the benefits of renoworks.ai to a broader market."

About Renoworks Software Inc.

Renoworks Software develops and markets AI-powered software solutions for the home remodelling and new home construction industries. The company provides manufacturers, contractors, builders and retailers with innovative digital solutions that help homeowners visualize building products on their homes, make more informed purchasing decisions and connect with industry professionals.

Through its next-generation renoworks.ai platform, the company is expanding beyond traditional visualization to deliver advanced AI-driven design capabilities, product intelligence, lead generation, data analytics and integrated sales workflows. These solutions help industry participants enhance customer engagement, streamline the remodeling process and increase sales opportunities.

Renoworks generates revenue through its primary business lines, including Renoworks Enterprise, Renoworks Pro, Renoworks Design Services and Renoworks API.

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