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Vitalist Inc
Symbol VITA
Shares Issued 66,763,533
Close 2026-09-30 C$ 0.60
Market Cap C$ 40,058,120
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Vitalist appoints George as president

2026-10-01 15:47 ET - News Release

Mr. Kalvie Legat reports

VITALIST INC. APPOINTS CARLEY GEORGE AS PRESIDENT

Vitalist Inc. has appointed Carley George as president of the company. Ms. George previously held the position of chief marketing officer for Vitalist, where she played an integral role in advancing the company's brand strategy, marketing initiatives and commercial growth. In her new role as president, Ms. George will take on expanded organizational leadership responsibilities and work closely with the executive team to support the company's strategic priorities, operational execution and continued growth.

Ms. George has driven operational rigour across the company, establishing standardized processes and accountability frameworks that will streamline performance across departments. Her appointment to president is expected to significantly strengthen the executive management team as she will now oversee daily operational governance, cross-departmental alignment and execution metrics, building upon her background in marketing and business strategy to foster a disciplined, efficient and agile organization. Concurrent with this appointment, chief executive officer Kalvie Legat will focus on company strategy, sales and investor relations, with Ms. George assuming responsibility for daily operations.

The company is actively reviewing candidates to lead the marketing department and Ms. George will continue to oversee these responsibilities on an interim basis until a replacement is appointed.

"Carley has been an important part of our leadership team and has consistently demonstrated strong strategic thinking, leadership and a deep understanding of our business," said Mr. Legat, chief executive officer of Vitalist. "Her transition to president reflects the significant contribution she has made to the company and our confidence in her ability to lead Vitalist through its next phase of growth. We are excited to have her take on this expanded role."

"This is a natural step in the work that we have been building at Vitalist, introducing and scaling VitalOS, deepening our brand partnerships, and positioning the company for the next phase of growth," said Ms. George. "I'm proud of what we have accomplished together, and I will be focused on delivering lasting momentum for our customers and partners as we take this next step forward."

About Vitalist Inc.

Vitalist is an innovative technology provider that helps brands build better products. Through VitalOS, brands create seamlessly connected devices and applications that adapt to each user. By uniting hardware and software with intelligent analytics, the company is building an ecosystem of personalized solutions that enhance human potential.

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