The Globe and Mail reports in its Friday edition that many Canadians, especially young ones, increasingly want jargon-free explanations about the economy, and how it affects their money. The Globe's Meera Raman writes that filling the knowledge gap are a growing legion of unregistered financial advisers on social media -- so-called "finfluencers." Their advice comes in the form of Instagram posts, TikToks and YouTube videos, often grounded in personal experience. Many try to be transparent, sharing screenshots of their portfolios, admitting to losses and reacting to news in real time. A 2024 survey commissioned by the Canadian Securities Administrators found that 53 per cent of Canadians use social media for investment information, up from 35 per cent in 2020. Among younger investors, the number jumps to 82 per cent. Meanwhile, more Canadians are managing their own investments through low-cost brokerages or apps, often without working directly with a financial professional. That has left a large advice-shaped hole in the advice market. However, the Ontario Securities Commission found that investors who made a financial decision based on finfluencer advice were 12 times more likely to have been scammed on social media.