Ms. Hamutal Yitzhak reports

ELSE NUTRITION ANNOUNCES PARTNERSHIP WITH THE UNITES STATES NAVY EXCHANGE SERVICE COMMAND

Else Nutrition Holdings Inc. has formed a partnership with the Navy Exchange Service Command (NEXCOM). This partnership marks a significant milestone in the company's mission to provide healthy, plant-based nutrition to families everywhere.

Else Nutrition's first purchase order was successfully shipped in June, 2024, bringing the full range of products to NEXCOM's retail stores. Else Nutrition's product line, now available through NEXCOM, includes:

• Toddler organic -- plant-based complete nutrition drink for toddlers, designed to support growth and development with essential nutrients;
• Toddler omega -- enriched with omega fatty acids to support brain development;
• Kids shake mixes -- delicious, nutritious shakes perfect for growing children;
• Baby super cereals -- wholesome cereals made from natural ingredients for babies (more than six months old);
• Ready-to-drink (RTD) kids shakes -- convenient and nutritious drinks for on-the-go families.

Navy Exchange, a retail store chain owned and operated by the U.S. Navy under NEXCOM, is part of the Naval Supply Systems Command. The Navy Exchange offers a variety of goods and services to active military personnel retirees, and certain civilians on navy installations in the United States, overseas navy bases and aboard navy ships. This collaboration enables Else Nutrition to reach an extensive and diverse community, ensuring that those who serve and their families have access to high-quality, nutritious options.

NEXCOM operates multiple business lines, including Navy Exchange Retail Stores, Navy Lodge Hotels, Navy Gateway Inns & Suites hotels, the Navy Uniform Project Management Office (UPMO), Navy Clothing Textile and Research Facility (NCTRF), the Ship's Stores Program, and the Telecommunications Program Office (TPO). This extensive network offers an unparalleled platform for Else Nutrition to deliver its innovative products. By offering the entire Else product line through Navy Exchange stores, the company is making it easier and more accessible for military families to secure nutritious, plant-based options that support their health and wellness goals.

"We are honoured to partner with NEXCOM and extend our offerings to the navy community," said Hamutal Yitzhak, chief executive officer and co-founder of Else Nutrition. "This partnership reflects our commitment to providing clean, plant-based nutrition to families, ensuring that everyone, including our servicemen and women, has access to healthy nutrition alternatives."

About Else Nutrition Holdings Inc.

Else Nutrition Holdings is a food and nutrition company in the international expansion stage focused on developing innovative, clean and whole-plant-based food and nutrition products for infants, toddlers, children and adults. Its revolutionary plant-based, non-soy formula is a clean-ingredient alternative to dairy-based formulas. Since launching its plant-based complete nutrition for toddlers, made of whole foods, almonds, buckwheat and tapioca, the brand has received thousands of powerful testimonials and reviews from parents, gained national retailer support, and achieved rapid sales growth.

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