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Planet 13 Holdings Inc
Symbol PLTH
Shares Issued 325,263,800
Close 2025-02-11 C$ 0.52
Market Cap C$ 169,137,176
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Planet 13 forms partnership with Tyson, Flair, Future

2025-02-12 10:25 ET - News Release

Mr. Robert Groesbeck reports

PLANET 13 CONTINUES TO GROW THE ICONOCLAST UNIVERSE BY ADDING MIKE TYSON, RIC FLAIR, AND FUTURE

Planet 13 Holdings Inc. has formed an exciting new partnership to co-brand, package and produce premium cannabis products for legendary boxing champion Mike Tyson, wrestling icon Ric Flair and multi-platinum artist Future.

This groundbreaking collaboration brings together some of the biggest names in sports, entertainment and cannabis, reinforcing Planet 13's position as the national celebrity brand leader in the industry. Under the agreement, Planet 13 will manufacture and distribute a range of high-quality cannabis products under the Tyson 2.0, Ric Flair Drip and Future's Evol brands, ensuring exceptional quality and consistency. With successful launches such as Tyson Ranch and Khalifa Kush, Planet 13 is increasingly looked at as the partner of choice for celebrities looking to enter the cannabis space.

"We are excited to continue to expand our celebrity-based universe, bringing the biggest names in entertainment and sports to life through top-tier cannabis products," said Lee Fraser, chief administrative officer of Planet 13. "These partnerships highlight Planet 13's dedication to being at the zeitgeist of global trends and the true crossroads of fashion, art, culture and cannabis. We look forward to introducing these premium products first in Nevada and then expanding across all our markets."

Mr. Tyson's Tyson 2.0 brand has been widely recognized for its premium cannabis products tailored for connoisseurs and enthusiasts alike. Mr. Flair's Ric Flair Drip line embodies the energy and charisma of the WWE (World Wrestling Entertainment) Hall of Famer while Future's Evol brand reflects his cutting-edge influence on music and culture. Through these partnerships, Planet 13 will bring these iconic brands to an even wider audience, leveraging its industry-leading expertise in cannabis production and retail.

About Planet 13 Holdings Inc.

Planet 13 is a vertically integrated cannabis company, with award-winning cultivation, production and dispensary operations across its locations in California, Nevada, Illinois and Florida. Home to the nation's largest dispensary, located just off the Strip in Las Vegas, Planet 13 continues to expand its footprint with the recent debut of its first consumption lounge in Las Vegas, Dazed, and the opening of its first Illinois dispensary in Waukegan, bringing unparalleled cannabis experiences to the Chicago metro area. Planet 13 operates 30 dispensaries across Florida, a key market in its expansive footprint, bringing its total to 34 locations nationwide. Planet 13's mission is to build a recognizable global brand known for world-class dispensary operations and innovative cannabis products. Licensed cannabis activity is legal in the states Planet 13 operates in but remains illegal under U.S. federal law. Planet 13's shares trade on the Canadian Securities Exchange under the symbol PLTH and are quoted on the OTCQX under the symbol PLNH.

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