The Globe and Mail reports in its Saturday, May 23, edition that the industry lobby group for major American streaming services criticized new Canadian revenue rules requiring them to invest 15 per cent of their Canadian earnings in local content. A Canadian Press dispatch to The Globe reports that this mandate, announced by the CRTC, is three times the earlier requirement set for 2024, which is currently being challenged in court by companies like Apple, Amazon and Spotify. Meanwhile, some Canadian industry groups support the rules, citing decades of similar requirements.
The CRTC's decisions stem from the Online Streaming Act, which the U.S. considers a trade irritant before Canada negotiations.
The Motion Picture Association, representing streamers like Netflix and Prime Video, criticized new Canadian rules as costly and discriminatory, claiming they will triple operational expenses for U.S. services and urged the federal government to reconsider.
"American studios and streaming services are already the top foreign investors in Canada's film and TV ecosystem -- delivering content to Canadian audiences and sharing Canadian stories with the world," the group wrote in a media statement.
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