Ms. Chelsie Hodge reports

MAJOR US RETAILER PUBLIX TO CARRY FOUR 1-STEP SMOOTHIES, BOLSTERING BLENDER BITES' US PRESENCE

One of the largest supermarket retail chains in the United States, Publix Super Markets Inc., will launch four of Blender Bites Ltd.'s 1-Step Smoothie products into 1,383 of its stores across the United States in the first week of August. Through Blender Bites' distribution partner, KeHE Distributors LLC, one of the largest pure-play distributors of natural and organic, specialty and fresh products in the United States, the delivery of the four Blender Bite SKUs will be facilitated into Alabama, Florida, Georgia, Kentucky, North Carolina, South Carolina, Tennessee and Virginia. These products include Green D-tox, Daily Defen-C, its top-selling product in North America, Liquid Sunshine and its newly launched Superberry Sport. Notably, Publix is the first major grocer to list Superberry Sport flavour.

"Launching into one of the most trusted retailers in the U.S. is an incredible milestone for the company and our team is honoured to be on shelves at Publix. We look forward to providing their customers access to our award winning 1-Step Smoothies, offering them the convenience, nutrition and taste our existing customers love," stated Chelsie Hodge, chief executive officer and founder of Blender Bites. "We supply our products to some of the top retailers in America and continue to position ourselves as a leader in the competitive frozen smoothie category. Building distribution in states with warmer climates is a strategic measure to mitigate some of the seasonal buying patterns we see in colder climates," continued Ms. Hodge.

Publix, heralded for its commitment to excellence and customer satisfaction, is the largest employee-owned grocery chain in the U.S. With a work force of over 250,000-plus and operations spanning 1,300-plus stores across eight states, Publix has consistently been recognized for its quality and service, including being named Retailer of the Year by Store Brands magazine in 2017 and topping Newsweek magazine's America's Best Customer Service in Supermarkets list every year from 2019 to 2024. The inclusion of Blender Bites' products in Publix stores represents a significant expansion of the company's U.S. footprint and an opportunity to introduce more consumers to its health-focused and convenient nutritional options. Management believes this Publix listing will elevate Blender Bites' brand visibility and accessibility across the southeastern United States.

Superberry Sport

Superberry Sport is a co-branded initiative with Orgain LLC, a leader in organic nutrition. Established in 2009, Orgain has become a leading name in clean, organic nutrition. The Superberry Sport smoothie is a USDA-certified (United States Department of Agriculture) organic blend designed for optimal muscle recovery, featuring plant-based protein, tart cherry for combating oxidative stress, maqui berry to reduce inflammation, turmeric for alleviating soreness, B-vitamins for enhanced muscle recovery, and 14 essential vitamins and minerals for robust immune support. The development of Superberry Sport was done in conjunction with Emmy Award-winning artist Julianne Hough and her involvement in the formulation process was described as a reflection of her dedication to health and wellness.

Green D-Tox

For a refreshing detox, Blender Bites offers the Green D-Tox smoothie which blends mango, coconut and banana with seven superfood greens, 12 vitamins and minerals, and fibre-full chia seeds rich in omega 3s to support healthy digestion.

Daily Defen-C

To elevate immunity, Daily Defen-C smoothie offers a delightful fusion of pineapple, mango, peach and apple, fortified with immune-boosting ginger, turmeric, camu camu, and over 12 plant-derived vitamins and minerals, plus over two billion probiotics to support digestive health.

Liquid Sunshine

For a mood lift, Blender Bites offers Liquid Sunshine, a smoothie that is bursting with the bright flavours of peach, raspberry and banana, enriched with D-vitamins for a sunny disposition, vitamins A, C and E for immune health, and over 12 essential plant-based vitamins and minerals to keep you walking on sunshine.

About Blender Bites Ltd.

Blender Bites is a multiaward-winning Canadian company involved in the development and marketing of a line of premium frozen beverage products with a focus on functionality. Blender Bites was founded in 2017 and quickly became a leader in the easy smoothie category in North America.

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