Mr. John Celenza reports

CIZZLE BRANDS CORPORATION ANNOUNCES THE LAUNCH OF CWENCH HYDRATION AT CANADIAN TIRE GAS+

Cizzle Brands Corp. is launching nationally Cwench Hydration at approximately 180 Canadian Tire Gas+ locations across Canada, the brand's latest expansion in the fast-growing convenience and gas channel.

At launch, participating Canadian Tire Gas+ locations will carry an assortment of four of Cwench Hydration's ready-to-drink (RTD) flavours -- Blue Raspberry, Rainbow Swirl, Tropical Flow and Berry Crush -- stocked in the beverage cooler alongside the category's leading sports drinks, ready for immediate consumption at the point of purchase.

The listing deepens a relationship that already spans the Canadian Tire family of retailers. Cwench Hydration is carried across Canadian Tire's retail banners, including Canadian Tire, SportChek and Pro Hockey Life, where it has built a loyal following among athletes and active families. Extending into the Canadian Tire Gas+ network now brings Cwench Hydration into one of Canada's most-visited convenience-and-gas footprints, putting the brand directly in the path of Canadians on the go.

The Canadian Tire Gas+ launch builds on the momentum Cwench Hydration has established across Canada's convenience and gas landscape. Over the past year, the brand has rolled out to MacEwen-operated stations across Ontario and Quebec (under banners including Shell and Esso), all Canco Petroleum locations (with a strong presence in British Columbia and Alberta), and more than 500 Petro-Canada locations nationwide. The addition of Canadian Tire Gas+ further extends that footprint and brings Cwench Hydration to even more Canadians where they fuel up, commute and travel.

Convenience and gas is one of the most important, and highest-velocity, channels for single-serve sports drinks, where purchases are cold, immediate and made on impulse at the point of decision.

"Canadian Tire is one of the most iconic retail names in Canada, and Cwench is already on shelves across its family of stores, so extending into the Gas+ network is a natural next step," said John Celenza, founder, chairman and chief executive officer of Cizzle Brands. "Convenience and gas is where so many hydration decisions actually happen -- single-serve, cold, and grabbed on the way out the door -- and it's a channel where Cwench keeps winning."

Cwench Hydration is a better-for-you sports drink developed in collaboration with leading athletes and trainers, formulated to deliver functional hydration without the sugar, artificial colours and other additives that consumers are increasingly looking to avoid. Following the Canadian Tire Gas+ rollout, Cwench Hydration is now carried in over 6,600 locations in Canada, the United States and Europe.

About Cizzle Brands Corp.

Cizzle Brands is a vertically integrated sports nutrition company that is elevating the game in health and wellness. Through extensive collaboration and testing with leading athletes and trainers across several sports, Cizzle Brands has launched three game-changing brands: (i) Cwench Hydration, a better-for-you sports drink that is now carried in over 6,500 locations in Canada, the United States and Europe; (ii) Spoken Nutrition, a premium brand of athlete-grade nutraceuticals that carry the prestigious NSF Certified for Sport qualification; and (iii) HappiEats, upgrading everyday eats with high-performance foods such as Sport Pasta and SnakStars Sport Bites. It also owns and operates the Cwench Hydration Factory, a manufacturing facility that produces Cwench Hydration and other leading beverage brands in Tetra Pak packaging.

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