Mr. Jeff Schellenberg reports

DECISIVE DIVIDEND CORPORATION ANNOUNCES CHIEF OPERATING OFFICER TRANSITION AND PROVIDES TARIFF IMPACT UPDATE

Decisive Dividend Corp. has promoted Mark Bureigh, a top-performing subsidiary president, to the role of chief operating officer of the corporation.

Mr. Burleigh joined Northside Industries as president a year prior to its acquisition by Decisive in August, 2019. During his tenure as president, he led Northside through a complex postacquisition phase where results were challenged, transforming it into one of the highest performing businesses in the portfolio. The appointment to COO builds on his experience leading a Decisive subsidiary and his established working relationships across the Decisive group. As COO, he will serve as a senior operating resource working closely with subsidiary leaders to improve returns, scale operations and foster collaboration amongst the business units.

He will continue as president of Northside until his successor is appointed.

Jeff Schellenberg, chief executive officer of Decisive, noted: "The appointment of Mark as COO represents a strategic evolution for our leadership team. By leveraging his hands-on experience as a successful subsidiary president who has navigated his business unit through significant challenges to top-tier performance, Mark is uniquely positioned to act as a vital support resource across our group. Mark has been active in sharing the steps taken and lessons learned on this journey with our other subsidiary leaders to support their journeys already, and we are confident that this shift will empower our leadership group to drive improved returns across our businesses, ensuring that we continue to deliver consistent value to our stakeholders. We want to express our gratitude to Chris Goodchild for his contributions and dedication to Decisive during his tenure."

Mr. Burleigh, chief operating officer of Decisive, noted: "I am pleased to take on the role of chief operating officer and look forward to working more closely with Jeff and Decisive management, our subsidiary presidents, and leadership teams across the portfolio. Having led a subsidiary within the group, I have a strong appreciation for both the accountability that rests with each president and the value that focused operational support, shared experience and collaboration can bring.

"Decisive has a diverse portfolio of businesses with strong leadership, capabilities and opportunities for continued growth. My focus will be on working alongside our presidents to strengthen operational effectiveness, help address material operating challenges, identify opportunities for improvement and value creation, and build greater collaboration and shared learning across the portfolio. I look forward to contributing at a broader level as Decisive continues to grow while remaining focused on the long-term success of each of our businesses."

Operational and tariff update

As continuing concerns around the trade environment for Canadian manufacturing businesses has been re-emphasized with recent news, the company wanted to provide an update on the impact to Decisive and its subsidiaries. As previously disclosed, Decisive's 2026 results have not been significantly affected by U.S. trade policy or tariffs. While trade policy has certainly had an impact on demand dynamics in certain businesses, namely Hawk and Northside as previously disclosed, the overall impact of direct tariff costs in 2026 has not been significant:

• Section 232 steel and aluminum tariffs have had the biggest impact on Decisive's businesses, most notably Blaze King, particularly following the increase to 50-per-cent tariff rates from 25 per cent previously in the spring of 2026. Blaze King has implemented price increases to help mitigate the impact of these steel and aluminum tariffs.
• Refunds from IEEPA tariffs paid through 2025 have to date in 2026 largely offset these tariff costs.
• The Section 338 tariffs introduced in August, 2026, are also not expected to have a significant impact on the company's businesses. The 338 tariffs do not apply to products subject to 232 tariffs. The only products that would be subject to 338 tariffs within the group are Marketing Impact merchandising products made of plastic; however, Marketing Impact sales of these products into the United States are not significant.

Decisive is also working with its subsidiaries to emphasize steps needed to enhance profitability in the current operating environment and will be communicating updates around these steps in future earnings releases.

About Decisive Dividend Corp.

Decisive is an acquisition-oriented company, focused on opportunities in manufacturing. The corporation's purpose is to be the sought-out choice for exiting legacy-minded business owners while supporting the long-term success of the businesses acquired, and, through that, creating sustainable and growing shareholder returns. The corporation uses a disciplined acquisition strategy to identify already profitable, well-established, high-quality manufacturing companies that have a sustainable competitive advantage, a focus on non-discretionary products, steady cash flows, growth potential and established, strong leadership.

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