Mr. Stephen Davis reports

FREQUENCY EXCHANGE AND SEED GROUP LAUNCH UAE GO-TO-MARKET STRATEGY FOR NIKKI, ADVANCE PLANS FOR MIDDLE EAST HEADQUARTERS AND ACCELERATE REGIONAL MARKET DEVELOPMENT

Frequency Exchange Corp. has launched its United Arab Emirates go-to-market strategy for Nikki, marking the next phase of its global growth strategy through its strategic partnership with SEED Group, a company of the Private Office of Sheikh Saeed bin Ahmed Al Maktoum.

The launch establishes Frequency Exchange's first commercial operating platform outside North America and supports expansion across the Middle East. To execute its regional strategy, the company has established FREQ Health Tech, a wholly owned UAE subsidiary that will serve as its Middle East headquarters. Led by Dubai-based health care professional Ali Nached, general manager of FREQ Health Tech, will oversee regional operations, commercialization, strategic partnerships and business development.

Frequency Exchange is advancing proof-of-concept indication trials with organizations representing more than 197,000 potential end-users, including universities, major airlines and a government department. These initial wellness programs are focused on sleep and stress and are intended to support broader commercial adoption of Nikki across the UAE and Middle East.

Hisham Al Gurg, chief executive officer of SEED Group and the Private Office of Sheikh Saeed bin Ahmed Al Maktoum, commented: "Frequency Exchange has introduced an innovative wearable wellness platform that aligns closely with the UAE's commitment to advancing health care through technology. Nikki represents a differentiated approach by moving beyond health monitoring to delivering personalized wellness support. We believe the platform has significant potential to complement existing health care ecosystems while creating value for health care providers, employers, government organizations and consumers throughout the region."

"Launching Nikki in the UAE marks an important milestone in our international go-to-market strategy. Our initial commercial pipeline demonstrates the strong early commercial interest we are seeing in the UAE and we believe success in the UAE can serve as a scalable blueprint for expansion across the Middle East and other international markets," said Stephen Davis, chief executive officer of Frequency Exchange.

The UAE has become a leading centre for health care innovation, digital transformation and preventive wellness. With FREQ Health Tech established and commercialization under way, the company is advancing trials, enterprise wellness programs, health care partnerships, strategic distribution agreements and retail initiatives to support long-term regional growth.

About Frequency Exchange Corp.

Frequency Exchange is a technology company building the next generation of wearable digital wellness solutions through its flagship platform, Nikki. Unlike traditional wearable devices that primarily monitor health metrics, Nikki delivers personalized frequency-based wellness programs designed to support sleep, stress, recovery, energy and overall well-being. Originally developed through research supporting individuals living with Lyme disease, Nikki has evolved into a scalable digital wellness platform addressing some of today's largest global health challenges.

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