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KEEK SOCIAL INC. ANNOUNCES UPCOMING LAUNCH OF LIVE STREAM MONETIZATION FEATURES

The release of Keek Social Inc.'s highly anticipated live stream monetization features is pending. This innovative update will empower creators and influencers to earn income directly through their live broadcasts while providing audiences with new ways to support their favourite content creators.

Transforming the live streaming experience

With the rapid growth in live streaming popularity, Keek Social is committed to evolving with its users' needs. The coming monetization tools will allow creators to activate revenue options during live streams, including virtual gifts, paid shoutouts and exclusive access events, and from the sale of merchandise using the Keek OfferBox ads. This suite of features is designed to reward creativity and enable sustainable growth for independent creators and established influencers alike.

Viewers will be able to purchase the virtual gifts through in-app payments on the Google PlayStore and Apple AppStore (pending the approval of each platform, respectively). Viewers will also be able to purchase virtual gift packages through credit card, debit card or non-card payments at the Keek website.

Keek has established global payment services and is able to settle funds to users in approximately 140 countries globally. Its goal is to provide users, the fastest payouts and largest commissions in the live streaming industry today. North American users will be able to receive commission payments in as little as 48 hours.

Unlike competitive services like Bigo live, which earns revenues mostly from digital gift package purchases (approximately $2-billion in 2024), Keek will earn revenues from both gift package purchases and instream advertising through Keek's proprietary Adshare network. Management believes that this combination will provide KEEK with a higher ARPU then its competitors.

Monetization

Industry average ARPU for digital gifting in live streaming services ranges from $10 to $25 a year per person. Management is confident that it can monetize users in a similar range. Currently, the company is spending $2.20 to acquire a user. Both the estimated ARPU and customer acquisition costs are subject to change for a variety of reasons, including, but not limited to, changing market conditions, completion and other factors.

Benefits for creators and audiences:

• Direct earnings: Creators can monetize their content in real time, increasing engagement and opening new income streams.
• Enhanced interaction: Fans can support creators through live tipping, exclusive content access and interactive features.
• Secure and transparent: Keek provides site safety by deploying artificial intelligence live stream moderation services to protect users from inappropriate content or unwanted interactions with viewers.

Commitment to community and innovation

"At Keek Social Inc., our mission is to empower every creator to thrive," said Mark Itwaru, chief executive officer. "The upcoming live stream monetization feature is a testament to our dedication to providing meaningful opportunities for creators and elevating the social media experience for everyone."

Release timeline and availability

The live stream monetization tools are currently in the final stages of development and will be rolled out to users in the coming weeks. Creators and users can expect regular updates, and new enhancements as Keek Social Inc. continue to innovate.

About Keek Social Inc.

Keek Social is a dynamic social platform driven by community, creativity and innovation. With a global user base, in 140 countries, Keek Social offers a space for authentic interaction, content discovery and creative growth.

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