Mr. Chris Giordano report

MIMEDIA ANNOUNCES THE APPOINTMENT OF INDUSTRY VETERAN PATRICK CHARRON AS SENIOR VICE PRESIDENT OF GLOBAL BUSINESS DEVELOPMENT

Mimedia Holdings Ltd. has appointed Patrick Charron to the position of senior vice-president of global business development.

Mr. Charron brings over 15 years of telecommunications experience to the Mimedia team, with roles across product management, marketing and sales. Mr. Charron has helped global mobile carriers transform their offerings through value-added services at companies including Synchronoss Technologies, Verizon and IBM, giving him a practical view of how Personal Cloud products drive new revenue, reduce churn and improve customer retention.

Mr. Charron has supported clients such as Verizon, AT&T and Assurant in scaling personal cloud programs into significant revenue streams while delivering meaningful consumer experiences. Having led both sales and product efforts for consumer cloud programs, Mr. Charron believes mobile carriers are well positioned to compete with incumbents like Google and Apple. On the marketing side, Mr. Charron has designed and executed go-to-market strategies that acquire and retain high-value cloud subscribers. With his experience working with Tier 1 carriers and a consultative approach to mobile services, Mr. Charron will be instrumental in attracting new telco partners to the Mimedia platform.

"I am thrilled to add Patrick to our team. He is someone with whom I have built a relationship with over the years, understands our space deeply and brings instant credibility to our business development efforts, having helped create and lead some of the world's largest and most successful consumer cloud deployments with some of the world's largest telecom carriers. Patrick is making this change in his career to go back into the world of consumer cloud because he believes Mimedia has several exciting, important and significant advantages over other cloud platforms and that the market opportunity for consumer cloud is open, large and ready for our solution," said Chris Giordano, Mimedia's chief executive officer.

"I am very excited to be joining the Mimedia team. Chris and his team have introduced a highly competitive approach to the personal cloud space and without sacrificing product innovation or customer experience. In a world where mobile carriers are hungrier than ever to introduce new revenue streams and deliver meaningful subscriber value, Mimedia stands directly in this critical cross-section with its unique platform and attractive business model. I am excited about the future of Mimedia and I look forward to helping drive the next stage of our success with global wireless and wireline carriers," said Mr. Charron.

About Mimedia Holdings Inc.

Mimedia provides a next-generation consumer cloud platform that enables all types of personal media to be secured in the cloud, accessed seamlessly at any time, across all devices and on all operating systems. The company's platform differentiates with its rich media experience, robust organization tools, private sharing capabilities and features that drive content re-engagement. Mimedia partners with smart phone makers and telecom carriers globally and provides its partners with recurring revenue streams, improved customer retention and market differentiation.

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