15:09:05 EDT Thu 08 Jun 2023
Enter Symbol
or Name

Corus Entertainment Inc
Symbol CJR
Shares Issued 196,068,632
Close 2023-03-21 C$ 1.68
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Corus's YTV to premiere Popularity Papers April 10

2023-03-22 10:24 ET - News Release

Mr. Colin Bohm reports


Navigating through new feelings, family drama, friendships and crushes, middle school can be tough to handle. New live-action comedy Popularity Papers, premiering Monday, April 10, 2023, at 6 p.m. ET/PT, on Corus Entertainment Inc.'s YTV and available to stream live and on demand with StackTV, is an endearing story that is based on the bestselling middle-grade books of the same name by Amy Ignatow. Adapted for the screen by Corus Entertainment's Aircraft Pictures and WexWorks Media, the series follows two best friends as they set out to crack the code on how to become popular by conducting a variety of hilarious social experiments. Produced in association with BBC Studios Kids & Family, Popularity Papers is being distributed worldwide by BBC Studios.

"The Popularity Papers book franchise has captured the hearts of many around the world through relatable middle school woes and hilarious circumstances, and we're excited to deliver the same sentimentality through the live-action series here in Canada," said Colin Bohm, executive vice-president of content and corporate strategy, Corus Entertainment. "As our first production in partnership with Aircraft Pictures, we know this highly anticipated series will be a hit with audiences worldwide as we continue to expand our global content offering."

Popularity Papers follows middle school besties Julie and Lydia as they seek to demystify one of life's greatest questions: What makes someone popular? Every social experiment they test out comes with unexpected lessons about the value of friendship, kindness and confidence, helping guide the characters through the struggles of middle school with humour and heart.

"Making this series has been an incredible experience, and being entrusted with bringing Amy Ignatow's beloved books to life for the worldwide legions of fans of Julie and Lydia's middle school adventures wouldn't have been possible without our encouraging partners at YTV and BBC," said Matt Wexler, founder of WexWorks Media. Anthony Leo and Andrew Rosen, co-founders of Aircraft Pictures agree, adding: "The driving themes of Popularity Papers are kindness, friendship and self-confidence -- naturally mixed with a healthy dose of mischief and fun -- and are more relevant today than ever. Working with our brilliant diverse cast, crew and writers, led by our amazing showrunner Vivian Lin, we are thrilled to bring these iconic characters and their zany antics to life on the screen."

The new series stars Glee Dango (Julie Graham-Chang), Mia Bella (Lydia Goldblatt), Millie Davis (Addison), Jenna Weir (Sage), Callum Shoniker (Mike Cavalleri), Seth Murchison (Chuck Cavalleri), Lyla Elliott (Morgan), Keegan Hedley (Henry), Chris River (Spit Valve), Pierre Drivas (Dimitri) and Dave Barclay (Principal Larocque).

Popularity Papers is executive produced by Mr. Leo (Aircraft), Mr. Rosen (Aircraft), Mr. Wexler (WexWorks), Henrietta Hurford-Jones (BBC Studios Kids & Family) and Amelia Johnson (BBC Studios Kids & Family). The adaptation is co-created by Amanda Brooke Perrin and Vivian Lin, with Ms. Lin serving as showrunner and executive producer. The series is also produced with the financial participation of the Canada Media Fund.

YTV can be streamed through StackTV, available on Amazon Prime Video Channels, Rogers Ignite TV and Ignite SmartStream. The network is also available through all major TV distributors, including Bell, Cogeco, Eastlink, Rogers, SaskTel, Shaw, Shaw Direct, Telus and Videotron.

About Corus Entertainment Inc.

Corus Entertainment is a leading media and content company that develops and delivers high-quality brands and content across platforms for audiences around the world. Engaging audiences since 1999, the company's portfolio of multimedia offerings encompass 33 specialty television services, 39 radio stations, 15 conventional television stations, digital and streaming services, animation software, technology, and media services. Corus is an internationally renowned content creator and distributor through Nelvana, a world-class animation studio expert in all formats, and Corus Studios, a globally recognized producer of hit scripted and unscripted content. The company also owns full-service social digital agency so.da, lifestyle entertainment company Kin Canada, leading 2-D animation software supplier Toon Boom and children's book publishing house Kids Can Press. Corus's roster of premium brands includes Global Television, W Network, HGTV Canada, Food Network Canada, Magnolia Network Canada, the History Channel, Showcase, Adult Swim, National Geographic, Disney Channel Canada, YTV, Global News, Globalnews.ca, Q107, Country 105 and CFOX, along with streaming platforms StackTV, Teletoon+, the Global TV app and Curiouscast. Corus is the domestic advertising representative and an original content partner for Pluto TV, a Paramount company, which is the leading free ad-supported streaming television (FAST) service.

About StackTV

StackTV is Corus Entertainment's premium multichannel television streaming service that offers thousands of hours of exclusive hit content from 16 of Canada's top TV networks, all on one platform. All series, movies and specials that air on Global Television, Food Network Canada, HGTV Canada, W Network, The History Channel, Adult Swim, Slice, Showcase, National Geographic, Lifetime, Teletoon, Treehouse, YTV, Disney Channel, Disney XD and Disney Junior are available to stream on StackTV live and on demand, with new content added daily. StackTV is available through Amazon Prime Video Channels, FuboTV, Rogers Ignite TV and Ignite Streaming.

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