Mr. Jedrzej Steszewski reports
ESE PARTNERS WITH APPAREL COMPANY, DIVERSE, FOR DIGITAL MOTORSPORTS TOURNAMENT AT AUTOMOTIVE ICONS EXHIBITION
ESE Entertainment Inc. has signed a sponsorship agreement with Diverse, a leading multibrand European apparel company, for Digital Motorsports' in-person tournament, which is concluding with grand finale on April 13, 2022.
Diverse has a history of partnerships within the automotive industry. Diverse is the official technical partner of Dakar, the annual rally car race, and has produced apparel for 24 Hours of Le Mans, an automobile endurance event, among other partnerships. As a part of sponsorship of Digital Motorsports' tournament, Diverse provides best competitors with valuable gift cards.
The tournament is taking place at Automotive Icons, an exhibition held in Warsaw, Poland, which showcases over 50 exclusive cars, from vintage icons to the latest supercars from Ferrari, Lamborghini, Porsche, Maserati, Bentley, Aston Martin and other top brands. The exhibition launched at the beginning of the year and is set to remain active until mid-April.
As part of the tournament, competitors will use the top-of-the-line simulators provided by Digital Motorsports, which allow for immersion levels almost undistinguishable from real life. The lineup includes four static simulators and one motion rig. Built from state-of-the-art sim racing hardware, the equipment is used by professional e-sports drivers. The guests have the ability to do practice laps, compete in a time trial mode or race against AI (artificial intelligence).
A brand new, fully equipped Digital Motorsports racing simulator is being offered as the main prize of the tournament. The competition has three stages: challengers, speed challengers and the final. Ultimately, it boils down to the best drivers competing to set the best single lap times possible to make it into the final, where a hot-lap-style event will decide the winner.
Jedrzej Steszewski, director of operations at ESE, commented: "The Diverse-sponsored tournament at the Automotive Icons exhibition is not only a great opportunity to showcase high-class Digital Motorsports simulators, but also to showcase a new revenue stream. Visitors who buy tickets have the unique opportunity to drive a professional simulator. The best contenders in the sim racing tournament have a chance to win a valuable simulator and prizes from Diverse."
Michal Pobiedzinski, managing director at Diverse, commented: "The Diverse and Diverse
Extreme Team brands have considerable experience and a renowned image in the world of
extreme sports. We look bravely into the future, which is why we are also expanding into the e-sports sector. Our company grows not only in terms of product value but also in terms of image because we are taking part in exclusive gaming projects. In the case of this and every of our collaborations, we never sacrifice quality."
About ESE Entertainment Inc.
ESE is a Europe-based entertainment and technology company focused on gaming and e-sports. The company provides a range of services to leading video game developers, publishers and brands by providing technology, infrastructure and fan engagement services internationally. ESE also operates its own e-commerce channels, e-sports teams and gaming leagues. In addition to the company's organic growth opportunities, the company is considering selective acquisitions that align with its objective of becoming a dominant global player in e-sports technology and infrastructure.
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