The Globe and Mail reports in its Wednesday edition that some of the best deals in investing and personal finance never get any hype or marketing, which means they are quietly waiting for you to discover them. The Globe's Rob Carrick writes that exchange-traded funds in their classic form are a cheap, well-diversified way to buy into the stock and bond markets. If you are looking to move out of safe havens such as guaranteed investment certificates in 2024, consider ETFs. Seek out a digital broker that lets you at least buy ETFs at no cost. BMO InvestorLine, Qtrade Direct Investing and Scotia iTrade all have a limited menu of ETFs available commission-free. Mr. Carrick says that there is enough at each broker to build a diversified portfolio. CI Direct Trading and Questrade both allow clients to buy ETFs commission-free, but there is a cost to sell. National Bank Direct Brokerage and Desjardins Online Brokerage have no commissions of any kind for stocks and ETFs. One more option is the mobile app TD Easy Trade, which offers no-cost investing in TD's family of ETFs.