Mr. Josh Bruni reports

AMERICAN AIRES ENTERS INTO CAPITAL MARKETS ADVISORY AGREEMENT WITH TECH-FOCUSED SOPHIC CAPITAL INC.

American Aires Inc. has entered into a capital markets advisory agreement with Sophic Capital Inc. Pursuant to the investor relations agreement, Sophic will, among other things, provide the company with marketing and investor relations services to expand investor awareness of the company's business and to communicate with the investment community.

"American Aires has made impressive strides in driving revenue and expanding its brand presence," said Sean Peasgood, chief executive officer of Sophic Capital. "Their refined marketing strategies and extensive partner ecosystem are primed to support the company's next stage of growth. As more people experience the tangible benefits of its innovative technology, we continue to see growing sales from both new and loyal customers. We believe the company is well positioned to become a market leader, enhancing lives globally through their innovative solutions. Sophic Capital is excited to collaborate with American Aires, helping shape their capital markets strategy and effectively communicate the investment thesis."

American Aires chief executive officer Josh Bruni commented: "Given the successes we've demonstrated to date and our ambitious vision of building Aires into a household brand and dominating our segment, I'm very excited about partnering up with Sophic Capital. They have a credible reputation, extensive capital markets knowledge and a proven track record of building relationships with institutional investors, investment advisers and equity research teams both in Canada and the U.S. This is the calibre of partner that belongs by our side and that of our shareholders to help realize the long-term value we're creating."

The investor relations services will include, among other things, liaising with the investment community, developing investor communication plans and presentations, introducing the company and management of the company to investors, assisting in the presentation of information to those potential investors, and may also include the organization of road shows. The investor relations services are expected to commence on Sept. 23, 2024, and are expected to end on or around Sept. 23, 2025, unless the IR agreement is renewed. Under the IR agreement, Aires has engaged Sophic for an initial term of 12 months, which will renew for subsequent additional six-month terms unless cancelled by either party. Either party may terminate the IR agreement at any time after the initial six-month period upon providing 30 days written notice to the other party.

In consideration of the investor relations services, and pursuant to the terms and conditions of the IR agreement, the company has agreed to: (i) pay Sophic a fee of $8,000 per month; and (ii) grant Sophic 988,334 incentive stock options pursuant to the company's omnibus long-term incentive plan. Each option is exercisable to purchase one common share in the company at an exercise price equal to 36 cents per common share. The options, 25 per cent of which will vest every three months following the date of grant, will be exercisable for a period of five years from the date of grant (subject to the terms and conditions of the plan). The options are subject to a hold period of four months and a day from the original date of grant, in accordance with Canadian Securities Exchange Policy 6.

Sophic's depth of knowledge in the technology, clean technology and industrial markets, combined with decades of experience working in the capital markets, makes Sophic a strong partner to help lower the company's cost of capital and to accelerate growth. Mr. Peasgood -- located at suite 500, 49 Wellington St. East, Toronto, Ont., Canada, M5E 1C9, and contacted at 647-957-2327 or All@SophicCapital.com -- will be involved in conducting the promotional activity. Sophic and Mr. Peasgood are arm's length from the company.

About American Aires Inc.

American Aires is a Canadian-based nanotechnology company committed to enhancing well-being and environmental safety through science-led innovation, education and advocacy. The company has developed a proprietary silicon-based resonator that protects against the harmful effects of electromagnetic radiation (EMR). Aires' Lifetune products target EMR emitted by consumer electronic devices such as cellphones, computers, baby monitors and Wi-Fi, including the more powerful and rapidly expanding high-speed 5G networks.

We seek Safe Harbor.